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Neymar's Puma deal 'the most expensive individual sponsorship contract in sport' after quitting Nike | Daily Mail Online
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![Over three quarters of 18-24 year olds claim sports sponsorship has no impact, with just 8% correctly identifying Puma as Usain Bolt's sponsor | The Drum Over three quarters of 18-24 year olds claim sports sponsorship has no impact, with just 8% correctly identifying Puma as Usain Bolt's sponsor | The Drum](https://media-assets-05.thedrum.com/cache/images/thedrum-prod/public-drum_basic_article-147694-main_images-index_0--default--282.jpg)
Over three quarters of 18-24 year olds claim sports sponsorship has no impact, with just 8% correctly identifying Puma as Usain Bolt's sponsor | The Drum
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